{"id":18572,"date":"2022-12-09T16:41:40","date_gmt":"2022-12-09T19:41:40","guid":{"rendered":"https:\/\/sitawi.net\/?p=18572"},"modified":"2026-01-21T14:31:18","modified_gmt":"2026-01-21T17:31:18","slug":"motivos-investir-impacto-positivo","status":"publish","type":"post","link":"https:\/\/sitawi.net\/en\/motivos-investir-impacto-positivo\/","title":{"rendered":"3 reasons to invest in positive impact"},"content":{"rendered":"
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In recent years the number of interested in investment<\/strong> and the possibilities of applying capital for financial return. According to the research Financial Literacy \u2013 Measuring Financial Perceptions and Habits Among Brazilians<\/em>, carried out in 2020, more than 40% of Brazilians recognize the importance of investing, saving and having more comprehensive financial planning.<\/p>\n\n\n\n

In addition to the financial return, there is a category of investments<\/strong> that promotes positive socio-environmental transformation: the Impact Investment<\/a><\/strong>. Have you heard of it?<\/p>\n\n\n\n

What is Impact Investing?<\/strong><\/h2>\n\n\n\n

The Impact Investment<\/strong> is a modality of investment<\/strong> focused on the socio-environmental innovation sector, which enables profitability and improvements for society and the environment. It has great potential in the financial market, because it addresses a general and growing concern: the future of the planet. In this way, capital is directed to issues such as family farming, forest preservation, renewable energy, human rights and social equality.<\/p>\n\n\n\n

This category of investments is shaped based on the Impact Ecosystem<\/strong> and therefore involves the three groups that form it: people who need capital, actors who make these financial resources available and those who make the connection between the two groups. In Sitawi<\/a>, we are part of the group that enables capital mobilization<\/a>.<\/p>\n\n\n\n

If compared to the traditional market investments,<\/a> O Impact Investment<\/strong> has some particularities, such as the aspects evaluated. In addition to the risk and financial return, the practical results of the investment for society and the environment are also considered in the evaluation. risks <\/strong>existing for traditional investments also apply to impact investments.<\/p>\n\n\n\n

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