{"id":2151,"date":"2013-01-15T11:30:29","date_gmt":"2013-01-15T13:30:29","guid":{"rendered":"http:\/\/sitawi.php-01.dev\/?p=2151"},"modified":"2022-12-14T17:49:58","modified_gmt":"2022-12-14T20:49:58","slug":"ceo-da-sitawi-no-jornal-o-globo","status":"publish","type":"post","link":"https:\/\/sitawi.net\/en\/ceo-da-sitawi-no-jornal-o-globo\/","title":{"rendered":"CEO of Sitawi in the newspaper O Globo"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div>\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2151\" class=\"elementor elementor-2151\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2d6c1b0b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2d6c1b0b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-306425e9\" data-id=\"306425e9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5c2259d3 elementor-widget elementor-widget-text-editor\" data-id=\"5c2259d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: justify;\">Sitawi&#039;s CEO, Leonardo Letelier, tells a little about his story and the motivations that led him to change his life and become a social entrepreneur.<a href=\"http:\/\/www.parajumper.se\/\">kodiak parajumpers<\/a><\/p>\n<p style=\"text-align: justify;\">In 2006, after eight years as a McKinsey consultant, Leonardo Letelier received two job surveys: from a <em>private bank<\/em> European who was going to settle in Rio and the NGO CDI. He found it strange that he was equally excited about two such different things. \u201cI discovered that I wanted to join the <em>business<\/em> to the social, that is, to use my corporate experience to do something with a transformative effect\u201d, says the 39-year-old. He then created a pioneering project in Brazil: Sitawi \u2014 Finan\u00e7as do Bem, a non-profit social fund that lends money to NGOs at interest rates well below the market (7.25% per year) and with less bureaucracy.<\/p><p style=\"text-align: justify;\"><span style=\"font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: var( --e-global-typography-text-font-size ); font-weight: var( --e-global-typography-text-font-weight ); background-color: var( --e-global-color-primary );\">Check out the full interview <\/span><a href=\"http:\/\/oglobo.globo.com\/rio\/dois-cappuccinos-a-conta-com-leonardo-letelier-7282648\" style=\"font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: var( --e-global-typography-text-font-size ); font-weight: var( --e-global-typography-text-font-weight );\">here<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>SITAWI CEO Leonardo Letelier tells a little about his story and the motivations that led him to change his life and become a social entrepreneur.parajumpers kodiak<\/p>","protected":false},"author":25,"featured_media":2152,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[41],"tags":[],"area_posts":[],"class_list":["post-2151","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>CEO da Sitawi no jornal O Globo - Sitawi<\/title>\n<meta name=\"description\" content=\"Leonardo Letelier, conta um pouco da sua hist\u00f3ria e\u00a0das motiva\u00e7\u00f5es que o levaram a\u00a0mudar de vida e se transformar em um empreendedor social.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sitawi.net\/en\/ceo-da-sitawi-no-jornal-o-globo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CEO da Sitawi no jornal O Globo - Sitawi\" \/>\n<meta property=\"og:description\" content=\"Leonardo Letelier, conta um pouco da sua hist\u00f3ria e\u00a0das motiva\u00e7\u00f5es que o levaram a\u00a0mudar de vida e se transformar em um empreendedor social.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sitawi.net\/en\/ceo-da-sitawi-no-jornal-o-globo\/\" \/>\n<meta property=\"og:site_name\" content=\"Sitawi\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/FinancasdoBem\/\" \/>\n<meta property=\"article:published_time\" content=\"2013-01-15T13:30:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-14T20:49:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sitawi.net\/wp-content\/uploads\/2016\/02\/2capuccinoseaconta_cut.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"861\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Amanda Oliveira\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@sitawi\" \/>\n<meta name=\"twitter:site\" content=\"@sitawi\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amanda Oliveira\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/sitawi.net\\\/ceo-da-sitawi-no-jornal-o-globo\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sitawi.net\\\/ceo-da-sitawi-no-jornal-o-globo\\\/\"},\"author\":{\"name\":\"Amanda Oliveira\",\"@id\":\"https:\\\/\\\/sitawi.net\\\/#\\\/schema\\\/person\\\/1f0496f19bdb6f32b5ee6cd963a922e9\"},\"headline\":\"CEO da Sitawi no jornal O Globo\",\"datePublished\":\"2013-01-15T13:30:29+00:00\",\"dateModified\":\"2022-12-14T20:49:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/sitawi.net\\\/ceo-da-sitawi-no-jornal-o-globo\\\/\"},\"wordCount\":156,\"publisher\":{\"@id\":\"https:\\\/\\\/sitawi.net\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/sitawi.net\\\/ceo-da-sitawi-no-jornal-o-globo\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/sitawi.net\\\/wp-content\\\/uploads\\\/2016\\\/02\\\/2capuccinoseaconta_cut.jpg\",\"articleSection\":[\"Not\u00edcias\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/sitawi.net\\\/ceo-da-sitawi-no-jornal-o-globo\\\/\",\"url\":\"https:\\\/\\\/sitawi.net\\\/ceo-da-sitawi-no-jornal-o-globo\\\/\",\"name\":\"CEO da Sitawi no jornal O Globo - Sitawi\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sitawi.net\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/sitawi.net\\\/ceo-da-sitawi-no-jornal-o-globo\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/sitawi.net\\\/ceo-da-sitawi-no-jornal-o-globo\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/sitawi.net\\\/wp-content\\\/uploads\\\/2016\\\/02\\\/2capuccinoseaconta_cut.jpg\",\"datePublished\":\"2013-01-15T13:30:29+00:00\",\"dateModified\":\"2022-12-14T20:49:58+00:00\",\"description\":\"Leonardo Letelier, conta um pouco da sua hist\u00f3ria e\u00a0das motiva\u00e7\u00f5es que o levaram a\u00a0mudar de vida e se transformar em um empreendedor social.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/sitawi.net\\\/ceo-da-sitawi-no-jornal-o-globo\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/sitawi.net\\\/ceo-da-sitawi-no-jornal-o-globo\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/sitawi.net\\\/ceo-da-sitawi-no-jornal-o-globo\\\/#primaryimage\",\"url\":\"https:\\\/\\\/sitawi.net\\\/wp-content\\\/uploads\\\/2016\\\/02\\\/2capuccinoseaconta_cut.jpg\",\"contentUrl\":\"https:\\\/\\\/sitawi.net\\\/wp-content\\\/uploads\\\/2016\\\/02\\\/2capuccinoseaconta_cut.jpg\",\"width\":861,\"height\":1000},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/sitawi.net\\\/ceo-da-sitawi-no-jornal-o-globo\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/sitawi.net\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"CEO da Sitawi no jornal O Globo\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/sitawi.net\\\/#website\",\"url\":\"https:\\\/\\\/sitawi.net\\\/\",\"name\":\"Sitawi\",\"description\":\"Finan\u00e7as do bem\",\"publisher\":{\"@id\":\"https:\\\/\\\/sitawi.net\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/sitawi.net\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/sitawi.net\\\/#organization\",\"name\":\"Sitawi\",\"url\":\"https:\\\/\\\/sitawi.net\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/sitawi.net\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/sitawi.net\\\/wp-content\\\/uploads\\\/2022\\\/08\\\/stwi_originais_de_marca_rgb_pos_preto_horizontal_tagline.svg\",\"contentUrl\":\"https:\\\/\\\/sitawi.net\\\/wp-content\\\/uploads\\\/2022\\\/08\\\/stwi_originais_de_marca_rgb_pos_preto_horizontal_tagline.svg\",\"width\":487,\"height\":100,\"caption\":\"Sitawi\"},\"image\":{\"@id\":\"https:\\\/\\\/sitawi.net\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/FinancasdoBem\\\/\",\"https:\\\/\\\/x.com\\\/sitawi\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/sitawi.net\\\/#\\\/schema\\\/person\\\/1f0496f19bdb6f32b5ee6cd963a922e9\",\"name\":\"Amanda Oliveira\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0b8dd86a96ffa24c07ca412cbf55d36e642616419fd07bca39a83dc7e1cd818d?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0b8dd86a96ffa24c07ca412cbf55d36e642616419fd07bca39a83dc7e1cd818d?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0b8dd86a96ffa24c07ca412cbf55d36e642616419fd07bca39a83dc7e1cd818d?s=96&d=mm&r=g\",\"caption\":\"Amanda Oliveira\"},\"url\":\"https:\\\/\\\/sitawi.net\\\/en\\\/author\\\/amanda\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"CEO da Sitawi no jornal O Globo - Sitawi","description":"Leonardo Letelier, conta um pouco da sua hist\u00f3ria e\u00a0das motiva\u00e7\u00f5es que o levaram a\u00a0mudar de vida e se transformar em um empreendedor social.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/sitawi.net\/en\/ceo-da-sitawi-no-jornal-o-globo\/","og_locale":"en_US","og_type":"article","og_title":"CEO da Sitawi no jornal O Globo - Sitawi","og_description":"Leonardo Letelier, conta um pouco da sua hist\u00f3ria e\u00a0das motiva\u00e7\u00f5es que o levaram a\u00a0mudar de vida e se transformar em um empreendedor social.","og_url":"https:\/\/sitawi.net\/en\/ceo-da-sitawi-no-jornal-o-globo\/","og_site_name":"Sitawi","article_publisher":"https:\/\/www.facebook.com\/FinancasdoBem\/","article_published_time":"2013-01-15T13:30:29+00:00","article_modified_time":"2022-12-14T20:49:58+00:00","og_image":[{"width":861,"height":1000,"url":"https:\/\/sitawi.net\/wp-content\/uploads\/2016\/02\/2capuccinoseaconta_cut.jpg","type":"image\/jpeg"}],"author":"Amanda Oliveira","twitter_card":"summary_large_image","twitter_creator":"@sitawi","twitter_site":"@sitawi","twitter_misc":{"Written by":"Amanda Oliveira","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/sitawi.net\/ceo-da-sitawi-no-jornal-o-globo\/#article","isPartOf":{"@id":"https:\/\/sitawi.net\/ceo-da-sitawi-no-jornal-o-globo\/"},"author":{"name":"Amanda Oliveira","@id":"https:\/\/sitawi.net\/#\/schema\/person\/1f0496f19bdb6f32b5ee6cd963a922e9"},"headline":"CEO da Sitawi no jornal O Globo","datePublished":"2013-01-15T13:30:29+00:00","dateModified":"2022-12-14T20:49:58+00:00","mainEntityOfPage":{"@id":"https:\/\/sitawi.net\/ceo-da-sitawi-no-jornal-o-globo\/"},"wordCount":156,"publisher":{"@id":"https:\/\/sitawi.net\/#organization"},"image":{"@id":"https:\/\/sitawi.net\/ceo-da-sitawi-no-jornal-o-globo\/#primaryimage"},"thumbnailUrl":"https:\/\/sitawi.net\/wp-content\/uploads\/2016\/02\/2capuccinoseaconta_cut.jpg","articleSection":["Not\u00edcias"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/sitawi.net\/ceo-da-sitawi-no-jornal-o-globo\/","url":"https:\/\/sitawi.net\/ceo-da-sitawi-no-jornal-o-globo\/","name":"CEO da Sitawi no jornal O Globo - Sitawi","isPartOf":{"@id":"https:\/\/sitawi.net\/#website"},"primaryImageOfPage":{"@id":"https:\/\/sitawi.net\/ceo-da-sitawi-no-jornal-o-globo\/#primaryimage"},"image":{"@id":"https:\/\/sitawi.net\/ceo-da-sitawi-no-jornal-o-globo\/#primaryimage"},"thumbnailUrl":"https:\/\/sitawi.net\/wp-content\/uploads\/2016\/02\/2capuccinoseaconta_cut.jpg","datePublished":"2013-01-15T13:30:29+00:00","dateModified":"2022-12-14T20:49:58+00:00","description":"Leonardo Letelier, conta um pouco da sua hist\u00f3ria e\u00a0das motiva\u00e7\u00f5es que o levaram a\u00a0mudar de vida e se transformar em um empreendedor social.","breadcrumb":{"@id":"https:\/\/sitawi.net\/ceo-da-sitawi-no-jornal-o-globo\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/sitawi.net\/ceo-da-sitawi-no-jornal-o-globo\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/sitawi.net\/ceo-da-sitawi-no-jornal-o-globo\/#primaryimage","url":"https:\/\/sitawi.net\/wp-content\/uploads\/2016\/02\/2capuccinoseaconta_cut.jpg","contentUrl":"https:\/\/sitawi.net\/wp-content\/uploads\/2016\/02\/2capuccinoseaconta_cut.jpg","width":861,"height":1000},{"@type":"BreadcrumbList","@id":"https:\/\/sitawi.net\/ceo-da-sitawi-no-jornal-o-globo\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/sitawi.net\/"},{"@type":"ListItem","position":2,"name":"CEO da Sitawi no jornal O Globo"}]},{"@type":"WebSite","@id":"https:\/\/sitawi.net\/#website","url":"https:\/\/sitawi.net\/","name":"Sitawi","description":"good finance","publisher":{"@id":"https:\/\/sitawi.net\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/sitawi.net\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/sitawi.net\/#organization","name":"Sitawi","url":"https:\/\/sitawi.net\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/sitawi.net\/#\/schema\/logo\/image\/","url":"https:\/\/sitawi.net\/wp-content\/uploads\/2022\/08\/stwi_originais_de_marca_rgb_pos_preto_horizontal_tagline.svg","contentUrl":"https:\/\/sitawi.net\/wp-content\/uploads\/2022\/08\/stwi_originais_de_marca_rgb_pos_preto_horizontal_tagline.svg","width":487,"height":100,"caption":"Sitawi"},"image":{"@id":"https:\/\/sitawi.net\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/FinancasdoBem\/","https:\/\/x.com\/sitawi"]},{"@type":"Person","@id":"https:\/\/sitawi.net\/#\/schema\/person\/1f0496f19bdb6f32b5ee6cd963a922e9","name":"Amanda Oliveira","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/0b8dd86a96ffa24c07ca412cbf55d36e642616419fd07bca39a83dc7e1cd818d?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0b8dd86a96ffa24c07ca412cbf55d36e642616419fd07bca39a83dc7e1cd818d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0b8dd86a96ffa24c07ca412cbf55d36e642616419fd07bca39a83dc7e1cd818d?s=96&d=mm&r=g","caption":"Amanda Oliveira"},"url":"https:\/\/sitawi.net\/en\/author\/amanda\/"}]}},"_links":{"self":[{"href":"https:\/\/sitawi.net\/en\/wp-json\/wp\/v2\/posts\/2151","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sitawi.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sitawi.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sitawi.net\/en\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/sitawi.net\/en\/wp-json\/wp\/v2\/comments?post=2151"}],"version-history":[{"count":0,"href":"https:\/\/sitawi.net\/en\/wp-json\/wp\/v2\/posts\/2151\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sitawi.net\/en\/wp-json\/wp\/v2\/media\/2152"}],"wp:attachment":[{"href":"https:\/\/sitawi.net\/en\/wp-json\/wp\/v2\/media?parent=2151"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sitawi.net\/en\/wp-json\/wp\/v2\/categories?post=2151"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sitawi.net\/en\/wp-json\/wp\/v2\/tags?post=2151"},{"taxonomy":"area_posts","embeddable":true,"href":"https:\/\/sitawi.net\/en\/wp-json\/wp\/v2\/area_posts?post=2151"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}