Caetano Veloso, Criolo, Jota Quest and guests will gather at 2 pm on December 8th at the Esplanada do Mineirão in Belo Horizonte for a charity event to benefit the victims of the Samarco dam in the city of Mariana, Minas Gerais. The proceeds from the #SouMinasGerais concert will be donated to human and environmental rescue efforts in the entire region affected by the disaster. All proceeds will be donated to a Philanthropic Fund called SouMinasGerais, managed by Sitawi Finanças do Bem. The fund will be managed publicly and transparently via the internet.
Why a Philanthropic Fund?
“When the general public’s attention fades and donations dwindle, humanitarian, environmental and research organizations will continue to need money, preferably flexible, to continue carrying out their work in Mariana and the affected region. A tragedy of this magnitude demands a flexible financial solution to accelerate the rebalancing of families, the Rio Doce and everything else affected. The Philanthropic Fund is the best way to accumulate and manage this resource over time,” says Leonardo Letelier, Founder and CEO of Sitawi.
Why Sitawi?
Sitawi is a non-profit organization (OSCIP) from Rio de Janeiro, awarded by the Inter-American Development Bank, which has been managing philanthropic funds for companies and families for the past 7 years, in addition to developing other financial products for positive socio-environmental impact. Having a specialized organization ensures that the resources will be used efficiently, with transparency and professionalism, to best support human and environmental rescue efforts throughout the region affected by the disaster.
Where to follow the accountability?
A website was created so that everyone has access to the movement's numbers and can follow the actions of the SouMinasGerais Fund. Visit: www.souminasgerais.online
Keep an eye on our website and social networks and also the official page Sou Minas Gerais.
